Content Generation

Looking for content generation. Great, pop along and we will sort that right out for you. No fuss, no problem.

GET 10 TIMES MORE WEBSITE TRAFFIC

1 SIMPLE STEP EVERYONE SEEMS TO BE MISSING.

After reading this post and doing this one thing to increase your website traffic, we are guessing all readers will be totally underwhelmed with the solution. They would have read this complete post to discover it is quite obvious. So obvious that the STUPID PARROTS do not even think of it.

IMMEDIATE RESPONSE GUARANTEED.

So what is it? Easy tiger, hold your horses. You know we need at least 600 words in a post to satisfy those pesky search engines.

TIP: Skip to the answer. Scroll to the bottom of the page.

Now seriously, we do not know why anyone would wish to skip this content as it builds a picture. Those who do skip are obviously very busy people. People who cannot spare the time to read all of this blog post or any of the other pointless content being piled on to the interweb thingy-ma-jig.

The tricks and clicks of website traffic.

Skipping to this paragraph will not reveal the answer. We applaud everyone who did this though. It is a know fact that us humans paragraph hop, scan and are just plain lazy. Yep this is a thing. We all do it. HERE IS A STUDY (Bore Off).

In an effort to CAPTURE THESE TROUBLESOME website visitors the STUPID PARROTS use every trick available to them. They do this without an inclinking of how us humans actually tick. The next bit may seem a bit off track, but please bear with us.

TYPESETTING IS STILL A THING.

Typesetting is, well, the setting of type. It has been around for eons and is here to stay. That is until we all have chips embedded in to our persons to glean information without reading. You see we are all taught to read using a system. This system comes naturally and we do not even know it is happening.

Headlines catch our attention. The first paragraph gives us an idea of what we are going to read and then some well placed sub-headings allows content that we are not interested in to be skipped. We see this system everywhere which is why we humans simply conform to it subliminally. This raises the original question of how to increase website traffic by 10 times?

Tell people why they should visit your website. The channel you use is irrelevant. It could be a telephone call. It could be an email. May be even an online advertisement. Once you tell people the reason they should visit your website, and if it is a really good reason, then the website traffic increases.

Another insight then. There are quite a few more and we are adding more on a regular basis. Take a look at our blog. It is good for almost everything marketing. If you have a spare few days that is.

PLEASE IGNORE THE MEGAFONE. It has been left here for search engines as they like at least one picture to be on a page. Go figure!

1 Has Been A While

CAN NOT THINK OF WHAT TO POST?

It is hard to create good content. Now we are using the words GOOD CONTENT in relation to the search engines. According to the pundits, and we kid you not, this is how you create good content.

“Before writing content that you assume will attract people, do your homework. Take a look at your competitors and see how they’re positioning similar products. What’s your differentiator? Highlight it in your content and on your website”

OH PLEASE DO US A FAVOUR!

Do these STUPID PARROTS follow the same rules every time? Yep you guessed it YES! For goodness sake please give it a rest.

BLINDLY FOLLOWING THE MAKERS OF BLIND CONTENT.

Ooo that copy on the competitors website reads really well. Let’s take that copy, jiggy jig jig it and slop out some of our own good (rubbish) content.

For example, we have not posted for over a week. Why? Well 1. we are busy and 2. we had lost interest in posting. Everyone does, so do not fool yourselves. It is OK though we are back on the ball. We all face the same dilemmas. The easy route is to get some STUPID PARROT to take this on. They know what they are doing (NOT) and can churn heaps of steaming good (rubbish) content out to keep the search engines and us happy too.

REMEMBER DOING something is better than doing nothing. May be not? In our race to fill the interweb with oodles of stuff we can get caught up in looking to be unsure, indifferent or possibly arrogant. Our target audience are being bombarded with stuff. Some of it is spot on. Unfortunately the majority is just well stuff that some STUPID PARROT made up from a bit made up from another STUPID PARROT.

Writing website content in loads of easy steps.

Go to the interweb (here is a search engine). It is great. You can find lots of top tips, all neatly numbered and ordered to wow your audience. It is as simple as 1, 2, 3 or even more than 50 simple to follow steps. So why do you need these steps? Why do steps count in search engine ranking? It is simple. Because the search engines like a numerical title. You know ones like. “3 ways to write good content” or 11 golden rules to writing good website content”.

There you have it then. Because we have added those numbers our numbers will improve. Well that is the theory anyway. HOLD ON, there are lots of theories. Each strongly believed in by the STUPID PARROTS. Yes they can get their analytics to show things are happening. Is this having an impact on business though? If it is what is that impact. Why did we do it? What was out goal?

THE DREADED BLOG POST.

OK as you can see we have been able to write a blog post. Whether it is of any value is an unknown. We are not asking anyone to give us feedback. We are not directing the reader to do anything. In fact we are just happily tapping away at the keyboard to make us feel we have brought some more stuff to the interweb. Stuff that no one will really read or even consider when buying what we sell. Yes there is great content out there and sometimes it will make an impact. An impact that we desired. Not one that we need to analyse and claw over to make a pretty infographic from.

1 Has Been A While

We are going to carry on writing our blog post, but not strictly following the imposed criteria of word count, keywords, images, video and all that other stuff. Yes we do take these factors into consideration and yes we, like every other service out there need to. We believe in writing content that has a purpose. Has an end goal and ultimately delivers the desired outcome. So with that said get on the phone and we can have a chat about your needs and wants. Speak soon.

For more riveting stories, advice and insight check out our blog. It is good for almost everything marketing. So if you have a spare few days take a look.

PLEASE IGNORE THE POCKET WATCH. It has been left here for search engines as they like at least one picture to be on a page. Go figure!

COPYLEFT & COPYRIGHT

NOBODY DIED!

We just Googled and all this amazing stuff popped up. Pictures, some text those infographics, it is all here and it is FREE. All we needed to do was download it (tweak it) and hey presto our job is done. EVEN BETTER YET it did not cost a penny. We copied it all by ourselves. We are BRILLIANT – STUPID PARROTS.

YOU WORRY TOO LITTLE.

Copyright cop out.

Here are some really clever websites. Their one purpose is simple. They help owners of stuff to protect and penalise STUPID PARROTS.

https://www.pixsy.com/
https://www.duplichecker.com/
https://copyleaks.com/
https://www.copyrightcorrect.com/

Oh no… It is not the STUPID PARROTS they PENALISE. It is the business who is using the copyrighted content. Errr… THAT IS YOU!

YES it is the business that is using the assets that is culpable firstly. The STUPID PARROTS are also responsible, but the user is the ultimate wrongdoer. So if you have oodles of cash CARRY ON REGARDLESS.

Calling the legal eagles.

NO WIN, NO FEE legal eagles are circling and more than happy to bring copyright infringers to book. We are not talking a small book here. We are talking a great big fat one. One that can bring limitless fines. Legal eagles love this fodder. They lap it up. Why? because the law has been broken. No defence is possible. It is just the amount of HARD COLD CASH that is negotiable. SIMPLES!

It is not just the financial cost. The professional costs are high too. No one wants there business to be seen as a cheapskate, a fraud, STUPID or even worst, dishonest. This law is not just about images and original text. It covers many things. Music, film, streaming TV shows and computer software are other examples. The STUPID PARROTS do not care about copyright. They see something of worth and like magpies swoop in. They like shiny things. The shiny things that someone else has toiled over. Being clueless is not an excuse for blatant STUPIDITY.

DID YOU KNOW that when you commission a business to do some of that creative stuff you may not own it? FOR EXAMPLE professional photographers may not release the copyright of the photoshoot you commissioned. The same applies throughout the creative world too. That brand name, logo or illustration may not be owned when commissioned. READ THE CONTRACT. Unless specifically commissioned with full copyright release the originator owns the copyright. INTERESTING STUFF this copyright thing-ummy bob.

A DAY IN THE COPYRIGHT MINEFIELD.

There we are blissfully stomping around thinking our path is safe. Then STUPID PARROTS come along. Laying hidden dangers along the beautifully planned route to success. BANG! our right leg just got blown clean off in the copyright minefield.

THERE IS HOPE. Yes there is always hope. Hope that the copyright owner will not discover the wrongs being inflicted upon them. However, the really clever services linked above are now being seen as a new income stream for copyright owners. BEWARE they may come a calling and they will not be bringing gifts.

FOR GOODNESS SAKE this is all getting a bit too much for the WE JUST WANTS (people who just want something without understanding the requirements) and the STUPID PARROTS (needs no explanation). It all sounds very sensational. Surely we are exempt? NOPE SORRY!

MORE STUFF can be found in our blog is good for almost everything marketing. If you have a spare few days take a look.

PLEASE IGNORE THE COPYRIGHT SYMBOL. It has been left here for search engines as they like at least one picture to be on a page. Go figure!

IS MARKETING AGEIST?

HOW OLD IS THE MARKETER?

WE ARE SORRY if this causes any other reaction than being allowed to ask a simple question. We are not ageist, racist, politically one sided or set in any opinionated thought pattern. You see to be creative you need to understand and accept all human beings. EVEN THE STUPID PARROTS! (now that is hard).

IS MARKETING AGEIST?

The youth of today are the experts of tomorrow.

That is a pretty fair comment. “The youth of today are the experts of tomorrow”. We love youth, they do not think like the old farts. They are up to date with all the new technology, willing and ready to bring their youthful outlook to business.

WE SHOULD ENCOURAGE AND NURTURE their enthusiasm. Marketing is a young person’s game. If you are over 40 years young you have had it in marketing. You are shot, ready for the knackers yard or are just about to be put to pasture.

The marketer in business

As defined in the dictionary (we used the interweb) a marketer is “a person or company that markets goods (= makes them available in a way that encourages people to buy them, for example by advertising)”. The role, whether full time in the position or just another task of the office junior is to tell consumers what a business is about and what it offers the consumer.

Let’s flip this. If we talk about the financial direction of a business you will find that this is managed, controlled and directed by a senior person. Senior in position and years. It is their role to continually ensure the business’s financial success and ultimate future. Again this may be a full time position, but it will never be left to the office junior. There may be a young gun kicking about, but they are not the head honcho.

So in business financial management the older you are the wiser. In marketing it seems the opposite applies. Is marketing less important than finances? or rather is finance more important than marketing? MARKETING IS NOT FREE. To sell you need to market. We seem to have come to a chicken and egg situation.

ENTER THE STUPID PARROTS.

STUPID PARROTS DO NOT CARE about your chicken or egg. Like a fox they will circle the coop, waiting for the time to jump in and kill all the chickens that lay all the golden eggs. WE KNOW, we know it was a goose.

The person responsible for organising and managing a business’s marketing has done the right thing. They have called in the experts. Unfortunately most experts just want to take your money, not invest it in your business.

By invest we mean through delivering stuff that achieves a goal. Again we are not being ageist here but like we pointed out earlier in this blog, the older the person the wiser the person. That is just life experience. STUPID PARROTS DO NOT LIKE OLD PEOPLE. They cannot work their magic with older people. Strange that!

So back to the age of the marketer and the chicken and eggs. Young, middle aged or old age pensioner. It does not matter. A marketer has one ultimate goal and that is to do marketing stuff that has a positive effect on the business. Too many times we hear “we tried that and it did not work”. Ever thought to the real reason it did not work?

MAYBE, just maybe it was a combination of doing the wrong stuff and using those STUPID PARROTS!

Here you can look at more insightful marketing stuff. That is if you have a spare few days to take a look at our blog.

PLEASE IGNORE THE CHICKEN. It has been left here for search engines as they like at least one picture to be on a page. Go figure!

AI FOR WEBSITE CONTENT

CREATING BLOG CONTENT FROM THIN AIR

So you may have come across the term AI (artificial intelligence). It is being used all over the place. Still in its infancy it is seen as becoming common place throughout our lives. In this waffle we will be looking at content generation services that seem to create content from thin air.

AS SIMPLE AS TYPING A BLOG TITLE

Head over to one of the many content generation platforms. Enter your title and then sit back, grab a cuppa because in matter of minutes your blog article is magically created and now ready to be swiftly published on your website blog.

Is this witchcraft? MAYBE! To be truthful we couldn’t tell you, but we do know that it could be thawte with negatives. It is all a matter of duplication. Search engines dislike duplication and are known to penalise those who look for a short route to website ranking success.

The quick (and dirty?) route to writing blog content

Here is a little smattering of links to AI content generation services who seem to be leading the drive towards the utopia of quick and simple blog writing. Some go even further and will generate business documents. We will leave our judgement open on this one as it goes off this particular subject.

http://articoolo.com/
https://wordai.com/
https://quuu.co/
https://automatedinsights.com/wordsmith/

These services want you to replace your content writer; all you do is give them a minimal amount of data. That is it in most cases. You then get back a unique, relevant, high-quality article (or whatever content they offer). The unique selling proposition here is that you get a finished article in a fraction of both the time and cost of employing those hard to direct humans.

WE ARE OFF TO THE PUB

Finishing up early you will have loads of time on your hands. Now you can confidently head off to the pub knowing your task is complete and you have not done a hard days graft, just used a handy little service thingy you found on the internet.

IF ONLY! We all know that if we get something done in double quick time the time saved will be immediately consumed with some other laborious task the boss wants us to do. They are so demanding, why do they always do that?

So are they any good? Well it all depends on where your GOOD MEASURING device starts and finishes. We believe you cannot beat a professional copywriter to pen the perfect content for your website. Saying that these may offer at the very least a place where you can gain content to fill the internet with even more pointless content.

Our blog is good for almost everything marketing. If you have a spare few days take a look.

PLEASE IGNORE THE HANDS. It has been left here for search engines as they like at least one picture to be on a page. Go figure!